Workforce analytics involves the use of data analysis techniques to understand and optimize workforce performance. It includes collecting and analyzing data on employee demographics, performance, engagement, and retention. Workforce analytics helps HR professionals make informed decisions, identify trends, and develop strategies to improve organizational effectiveness.

For example, a manufacturing company might use workforce analytics to track employee productivity, identify factors contributing to high turnover rates, and measure the impact of training programs. By leveraging data, organizations can make evidence-based decisions that enhance workforce management and overall performance.